Privacy Policy

Last updated: June 15, 2026

This is the privacy policy for the Journey Focus mobile application ("the app"), published by JTR Labs LLC ("we," "us"). It explains what the app stores, and what data is collected to show ads.

The short version: Your study data (sessions, journeys, streaks) stays on your device — we don't collect it. Journey Focus is free and supported by ads from Google AdMob. To serve those ads, Google collects data such as device identifiers and usage information. With your permission, ads are personalized; if you decline, you'll still see ads, just non-personalized.

1. What the app stores on your device

Everything you create in Journey Focus is stored locally on your device (SwiftData and your device's preferences) and is not sent to us:

Your focus sessions (start time, planned and focused minutes, and the goal type).
Your journeys, expedition level, and unlocked checkpoints.
Your current and best streaks and study statistics.
Your all-time supply collection.
Your preferences and a randomly generated per-install number used only to vary which trail items you find.

2. Advertising (Google AdMob)

The app displays ads using Google AdMob. To select, deliver, and measure those ads, the Google Mobile Ads SDK and its partners may collect and process:

Device and advertising identifiers (including the Identifier for Advertisers, or IDFA, when you allow tracking).
IP address and coarse, approximate location derived from it.
Ad interaction and app-usage data (such as which ads were shown, viewed, or tapped).
Device information and diagnostics (device model, OS version, crash and performance data).

This information is collected and used by Google as an independent data controller. To learn how Google uses it, see How Google uses information from sites or apps that use our services and the Google Privacy Policy.

3. App Tracking Transparency & personalized ads

On first launch, the app asks for your permission to track using Apple's App Tracking Transparency prompt:

If you allow tracking, your advertising identifier (IDFA) may be used to show you more relevant, personalized ads and to measure their performance.
If you decline, the app still shows ads, but they are non-personalized.

You can change this anytime in iOS Settings → Privacy & Security → Tracking, and manage ad personalization in Settings → Privacy & Security → Apple Advertising.

4. What we (JTR Labs) receive

We do not operate our own servers for the app and do not receive your personal study data. We can see only aggregate, non-identifying advertising statistics (such as total impressions and estimated earnings) through the AdMob dashboard.

5. Children

Journey Focus is intended for a general audience and is not directed to children under 13. Because the app shows ads and uses advertising identifiers, please do not use it if you are under the age at which such data processing requires parental consent in your region.

6. Your choices

Decline tracking in the prompt (or turn it off in iOS Settings) to limit personalized ads.
Reset your advertising identifier in iOS Settings.
Delete the app to remove all locally stored data.

7. Data retention & deletion

Your on-device data persists until you erase it with "Reset all data" in Settings or delete the app. Advertising data collected by Google is retained according to Google's policies.

8. Changes

If this policy changes, we'll update the date above and post the revised version here.

9. Contact

Questions about privacy? Email [email protected].